Friday, March 27, 2026

UK’s AI trade body selects its first PR agency Centropy

Centropy, a global communications agency, has been selected by the UK’s trade association for the AI industry.

Centropy works with the UK Government, start-up companies, industry leaders and policymakers to ensure AI policies implement innovation, and business growth. This is specifically for British AI businesses. 



“UKAI sets itself apart from other industry associations by genuinely championing the mission of British companies of all shapes and sizes. Britain has some of the finest AI talent in the world and we look forward to working with Tim and UKAI members across the UK to take this message to market.”

Steven George-Hilley, Centropy, CEO

Centropy will provide a full communications service to UKAI, including media strategy, journalist relations, event support, and policy guidance. Policy sessions have been conducted recently with Secretary of State for business and trade, Peter Kyle MP and Darren Jones MP, the Chief Secretary to the Prime Minister.


“As the UK’s AI sector matures, our globally respected institutional and professional foundations give us a unique opportunity to build trusted, responsible AI and lead in the areas where the UK can genuinely compete, making a strategic communications partner essential to telling that story to media and policymakers. The Centropy team have demonstrated outstanding media connections, a deep understanding of the news cycle and policy expertise, landing us major media opportunities within the first few weeks of working together.”

Tim Flagg, UKAI Chief Executive


Centropy has offices in San Diego and London. It was founded in 2017 by George-Hilley, has Financial Times Stock Exchange and Nasdaq listed as global tech brands in its portfolio.

Deviki Patel
Deviki Patel
Deviki is a Digital Journalist at AI PropTech News, Rental Living News and BTR News. She holds a BA (Hons) in Law and an LLM from the University of Leicester. Having transitioned from a background in property law, she brings a strong foundation in research and analytical thinking, supporting the delivery of well-informed, insight-led content across the Living and PropTech sectors.

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