Friday, March 27, 2026

UAE estate planning simplified following new partnership 

Easywill and REELLY AI have forged a new partnership introducing digital estate planning services to over 60,000 real estate agents. 

EasyWill is the UAE’s first fully digital, AI-powered platform for will creation and registration. Their services will now be accessible over 60,000 real estate agents through REELLY AI’s network, and EasyWill can now add estate planning to their tool kit. In the moving pace of the UAE property market constantly evolving, EasyWill and REELLY AI gels together.

Agents from RELLY AI will get direct access to EasyWill’s platform at a special cost, which allows them to help clients draft and register compliant wills entirely online, in several languages, and from anywhere in the world.

“The collaboration equips agents with more than just sales capabilities. As the UAE market matures, he pointed out, trust and long-term relationships are becoming central. Enabling estate planning solutions, he added, helps agents build deeper credibility while addressing a clear need among investors.”

Vitalii Ryzhak, Co-founder and CEO, REELLY AI

Certified Arabic translation and registration in line with UAE law is included in the process without the requirement of in person visits. Removing any paperwork hurdles in this process allows schedules to move faster at a crucial time.  

REELLY AI connects over 60,000 agents with developers internationally and across the UAE. It’s also estimated that nearly 95% of UAE’s property transactions are driven by agents, thus offering AI based tools for over 1,350 real estate projects is game changing. 

“The partnership is about helping agents add meaningful value at a crucial time. He noted that services like this allow brokers to protect long-term client relationships and show genuine care for their clients’ security and peace of mind, rather than focusing only on transactions.”

Alessandro Console, Co-founder and CEO, EasyWill

The partnership is already active and live, and REELLY AI agents can begin offering EasyWill’s services straight away. Arguably the partnership allows for broader planning and agents can offer advisory roles that stretch into finance, legacy and long-term planning for their clients. 

Deviki Patel
Deviki Patel
Deviki is a Digital Journalist at AI PropTech News, Rental Living News and BTR News. She holds a BA (Hons) in Law and an LLM from the University of Leicester. Having transitioned from a background in property law, she brings a strong foundation in research and analytical thinking, supporting the delivery of well-informed, insight-led content across the Living and PropTech sectors.

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